Insights on AI, coaching, and what actually works.
Written for program directors, coaching educators, and practicing coaches who want to think seriously about where the field is going.
The coaching field has done extraordinary work defining what good coaching looks like. The harder question is: how do you know it's actually happening?
Feedback is one of the strongest drivers of professional growth. But the evidence comes with a condition the coaching field tends to underplay.
We interviewed 20 coaches about how they think about AI in their practice. Every single one raised privacy as a concern. Here's what the full picture looks like — and what it means for platforms claiming to support coaching work.
Development happens in moments that are too granular, too distributed, and too embedded in the live experience of coaching to be reliably captured by reflection alone.
Most AI tools in coaching are solving the wrong problem. Here's what the evidence says about where AI genuinely adds value in coach development.
The term gets used loosely. Here's what separates tools that support coaching development from tools that just automate around the edges — and why the difference matters more than most vendors admit.
A free PDF of solution-focused, evidence-linked prompts designed so AI helps coaches reflect — never replaces them.
The 8 core competencies haven't changed. But how programs document them has — and AI is driving most of that shift.
Accreditation conversations used to rely on gut feel and testimonials. Programs that adopt session intelligence are changing what's possible.
A buyer's guide written for program directors, not vendor marketing teams. The questions to ask before signing anything.
AI doesn't coach. It surfaces. The vendors positioning AI as a coaching replacement are solving a different problem than the one actually worth solving.
Enterprise coaching tools weren't built for programs training the next generation of coaches. The use case is different. The architecture should be too.
The design constraint that separates Orin from every other AI coaching tool: nothing enters a development record until a coach accepts it. Here's why that matters.